Category Archives: life, the universe and everything else

Cose che mi vengono in mente e non stanno bene in nessuna categoria, ma in qualche modo c’entrano

Here's me with my old band

Sign o’ the times: the death of rock’n’roll and the demise of yet another Italian music magazine

I used to be a fairly successful rock musician (Italian Wikipedia). So, when in the 90s the main Italian daily newspaper, Repubblica, launched a music magazine (called XL in its latest incarnation), my colleagues and I were paying close attention. This was, after all, possibly the only genuinely mass market music medium in the country other than embarassingly bad commercial radio – no Melody Maker for Italians. My projects ended up being featured in the mag several times over the years.

I recently gave another interview to XL magazine – this time in my capacity as an economist with some expertise in the digital economy. Lo and behold: the cover story is dedicated to the death of Rock’n’Roll (with a photo of the late Lou Reed to drive the point home). My interview is titled “Music has lost its ability to change the world”. And this sets the mood for what turns out to be the final issue of the magazine in paper: from now on it will be just a website, bits all the way down. The digital perfect storm, the crisis of traditional publishing models yada yada.

Hardly world shattering news, just another music mag in a peripheral country that did not make it through. But hey: there is a poetic touch in here. Look, I am featured again in this magazine – I used to be in it back in the days. It’s shutting down, because it could not navigate the Internet era. You, dear reader, and I, on the other hand, are not shutting down, because we more or less could. I count myself as very privileged: I had a front seat – more than that, I was literally in the stage – in the 90s, a time when the planet seemed to be changing for the better and music seemed to play a big role in the way we thought about the world and what to do with it. Later, just as the Internet age was setting in, I dropped out of my nice middle-class minor rockstar status and ventured onto the social Internet. I am still here, over twenty years after publishing a surprisingly successful debut album, leveraging my economics studies and lots of complexity science that I picked up on the way, trying to make sense of it all.

And yes, I am confused. And no, I have no master plan, I make it up as I go. But I don’t feel like a complete stranger to this world, and I’m not utterly lost or future shocked. Nor have I ended up a nostalgic. Really, I could not ask for more of my middle age.

Are you serious about lifestyle innovation? Collaborative living in Brussels

At the end of June Nadia and I will leave Strasbourg and relocate to Brussels. We are picking up good vibes about the city: it feels vibrant, it offers interesting professional and learning opportunities and – critically – we know quite a lot of people from all over the world who have moved there and have felt welcome. So why not us?

The thing is, we would like this relocation to be somewhat different from last year’s, when we moved out of Milan to set up camp in Strasbourg. In France, we are the typical migrant nuclear family. We rented a nice apartment overlooking the river, it’s great but we feel very lonely. Our families are scattered over two continents and four countries, none of which is France; many of our common friends are back in Milan, others are dispersed all over the globe. Our life here is simply too isolated. So, this time, we would like to rent a large living space and share it with others. We have been hosting people, on and off, for a year now, and we have grown to appreciate the company of our guests in our apartment, so we know having others in the living room does not feel like an invasion of privacy.

Now, this is lifestyle innovation we are talking about. We all shared apartments as students, or at the beginning of our working lives: that was great, but we now are adults, we have a greater need for personal spaces to balance with our need for socialization. We also have a bit more money than we did as students. So, ideally, we would want a 3-4 bedroom, and at least two bathrooms apartment to share with another person, or two. We would have one bedroom each (or two per couple); a bathroom per family unit; and share the living room, the kitchen and the terrace (if any). We would interact with our housemate(s) with the greatest respect and consideration, but allowing – and actually hoping – to grow closer to them as we live our lives. We have been looking at available housing in Brussels, and we have found several possible solutions.

There is no book to do this by: we were raised in a context of nuclear families, where adults simply do not share living space unless they are married to each other. But the world is changing fast, and we are happy and proud to try to break new ground, exploring living arrangements that make sense with our ever more globally mobile professional lives. If you feel the same, maybe you will consider moving in with us. We are a Swedish-Italian couple, no children, friendly and well-traveled. We speak mostly English to each other, but we are able to communicate in several other languages. If you are curious to know more, you can have a look at this Facebook page, where we post some interesting living spaces we have come across If you are interested, leave us a comment here, on the Facebook page, or just write to alberto[at]cottica[dot]net. If you think a friend of yours might be interested, please feel free to pass the links along. Brussels, here we come!

Storytelling, Divination, Forgiveness: my most important tools and where I picked them up

I wrote this post as an Edgeryders mission on learning. The idea is to do a reality check on education: which are our most important skills? And where do we learn them? My job in Egderyders is to manage it, not play missions, but this one was so intriguing I could not resist. If you want to see how others have addressed the same question, go here.

I am a knowledge worker. I spend most of my day interacting (mostly online) with other humans to produce and manipulate information into knowledge. So, to a first approximation, the skills I use everyday are reading, writing, summarizing, researching. I use English a lot, French occasionally. I read and write budgets and contracts. I occasionally deploy math (game theory, or graph theory, or run-of-the-mill calculus or linear algebra) to decode a theoretical model. But that does not tell you very much: it is just a cloud of skills. I believe they can be grouped into just three high-level skills, which are my indispensable tools of the trade.

The first one is storytelling. Cognitive science tells us humans think in terms of stories, and solve the uncertainties implied by inhabiting a rapidly changing world by framing their situation as a story (picked from a rather small repertoire of archetypes), and themselves as a character in that story. Suppose you have to decide whether to choose between a safe, perhaps slightly boring professional path and a more high-risk, but socially relevant one. Computing probabilities is impossible, you just don’t know the full range of implications of your choice. But you do know you are like Neo in Matrix, and Morpheus is right there offering you to choose between a blue and a red pill, so the choice becomes obvious. You are The One, that’s your path, and that’s the end of it.

The ability to tell stories unlocks the power to steer your career and your life. For example, it unlocks fundraising: unless you are doing standardized stuff, people will fund you because they recognize a story, and their role in that story is to support you. In an older project of mine, Kublai, I persuaded the Ministry of Economic Development in Italy to do a very advanced project because they bought into the narrative of the “helpful State”, reaching out to work with citizens rather than against them. I try to narrativize every important thing that I do: all important professional projects, but also stuff like going to live abroad.

The second ability I will call divination. By this I mean a stance which combines formal analysis with a humble approach, that downplays the role of individual people and organizations in the unfolding of things. The personality of the CEO is important in a company, but even more important are market conditions, corporate culture, long-term trends like globalization. Many people we consider powerful feel they are not powerful at all, and that they really are in the hands of the organizations they are supposed to lead, or just of the next turn of events. So, divination for me means looking for causes and for forces to align with at the bottom of society, in the countless interactions we engage in every day. This ability unlocks analysis: once you have it, you are not going to delude yourself that, if just the Prime Minister changed her mind, everything would be different. It also disqualifies conspiracy theories and the need for people to blame (the politicians, the banks, the media).

The third ability is forgiveness. By this I mean the deep acceptance that there is no point in pushing people to conform to a certain standard: people are what they are, and it is more constructive to try to find out what they are good at and organize activities around them rather than bend them around activities (which is mostly impossible anyway). I once worked with a young man who was crazy. I don’t mean he was odd: I mean he was constantly negotiating illness. At one point he was forcibly hospitalized and put on medication with a pretty heavy psychiatric diagnosis. And yet, this person is a brilliant coworker in the kind of projects I tend to be involved in. He works superhard. He is the best connector ever. He always has time for people, and he tends to be online and available about 16 hours a day. Mind you, he is not brilliant despite being ill: he is brilliant because he is ill. He is obsessive, and if you channel his obsession he becomes a happy, well functioning overachiever. Of course, he is not good at everything, but then neither am I, or anyone. This ability unlocks management: once you let go of standards you can get down to the real work, which is to design environments for people (as they are, not as they should be in some ideal world) to get results. It is also useful in personal life: if you have no standards you can enjoy the company of people very different from you.

  • I learned storytelling mostly from reading fiction and comics. An economist called David Lane explained me why that is important in a university seminar, long after I had finished my degrees. High school contributed somewhat to me picking up this skill, especially as I studied history. In retrospect, if I had had a good art teacher I could have learned a thing or two about storytelling by Renaissance painting, but no luck there.
  • I learned divination from economics. For some reason a phrase by Albert Hirschman (taken from his introduction to his main book) stuck in my mind: he participated in the rolling out of the Marshall plan, and that experience “developed in him a healthy respect of the market’s ability to outsmart you”. This humble statement by somebody involved in the most successful economic planning exercise of all times struck me at a very deep level. Later, complexity science gave me a framework for that.
  • I learned forgiveness from an older coworker in my first job, who later became my best friend.

I don’t see why these things could not be taught in schools. In my time (and in my place, the Italian province) the approach to knowledge was old fashioned: you were taught notions rather than skills. But that must have changed.  Maybe they do teach them now?